AVVAY Pro was a new product created inside of AVVAY in February 2019. Its mission was to provide a platform for content creators and professionals to connect with each other. A byproduct of building this community would also be a new channel for AVVAY customers to get access to creative professionals for their own projects and events.
Building this community did not come without its own set of unique challenges. The core job to be done was to build and design a platform that was both efficient and compelling for users to engage and upload their projects. A core focus was put on simplicity and efficiency. It was also important to give members a compelling and easy experience to sign in and then upload their work.
There were several key task flows I had to identify and design within AVVAY Pro. Below are two examples build in Omnigraffle that display how people can sign up for an AVVAY Pro account as well as add a collaborator to a post.
Wireframes were designed for both the admin dashboard screens as well as the public-facing screens.