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Work: Smoothstart User Interface

This was a project that I had fun working on while at Boalt Advertising. Smoothstart was a lead management tool built on rails.

Smoothstart

RSS as email… we’re almost there.

One of the great promises of RSS when it first came out was the fact that we now had an opportunity to replace email as a method of communicating with each other, one of the big draws of doing this was to avoid spam and have trusted channels to communicate with each other. If you want to mail me you simply subscribe to my account, I accept you and when I want to send you mail it is delivered to you via an RSS feed. With services like Pownce and Twitter gaining in popularity I think we’re finally getting close to  the RSS as email model of communicating online.

São Paulo Bans Outdoor Advertising

This story has been out for awhile. São Paulo’s mayor was fed up with the outdoor advertsing that was running wild all over the city so he has banned all outdoor advertising. Viewing photos of the city as it stands now reminds me of cold-war era Russian or even current era Pyongyang. Yes, there is such a thing as visual pollution but this answer just doesn’t seem to work. While advertising can be abused, there is something about outdoor advertising inside of a city that just works. Living here in South Florida, there was a famous billboard as you entered Miami, from Coppertone of a little girl at the beach and her dog. Everytime you drove down south to Miami, when you saw that sign you knew Miami was only a few minutes away, depending on the traffic, it became so familiar it was part of the experience of driving down there. I would bet that this happens in alot of major cities all over the U.S, so I guess what I’m getting at is… a city just isn’t a city without it’s billboards and signs, even as loud and obnoxious as alot of them are.